In 2019, the Burnett Local Marine Advisory Committee (LMAC), started their #LessIsMore for the Great Barrier Reef Campaign.  Funded by a Reef Trust Partnership Community Reef Protection grant, the project aims to initiate positive behaviour change for the Great Barrier Reef within our local community.

“Local farmers have already put in years of work to reduce their runoff of sediment and nutrients to the Great Barrier Reef.  But it’s time we all started taking some personal responsibility for our role in perpetuating environmental problems,” said Burnett LMAC Chair, Sue Sargent.  

“Each of us makes decisions every day that on their own can seem meaningless, but together we can have a huge impact on the future of the Great Barrier Reef.”

The #LessIsMore plastic straws campaign focuses on the ubiquitous plastic straw.  According to Clean Up Australia, Australians use about 10 million straws every day, or 3.5 billion a year. Most straws are used just once, for around 15-30 minutes, and then thrown away. Plastic Straws are the 12th most common item reported by Clean Up volunteers.

Sadly, plastic doesn't biodegrade in the ocean. Instead, it can last up to 400 years, gradually breaking up into smaller pieces called microplastics.  Microplastics can be eaten by the smallest phytoplankton through to the biggest whale. Some may end up back on your plate in your seafood.  Microplastics and plastics can block digestive tracts of marine life including turtles and seabirds and reduce their urge to eat, causing some species to starve and die. 

So, what are the Burnett LMAC doing about it?

Supported by Bundaberg Regional Council and the #LoveBundy campaign, the Burnett LMAC has commissioned 100,000 special #LessIsMore straws to encourage people to make the right choice. 

Speaking to local businesses, we found that there were three main things that were stopping retailers from making the move from plastic to paper.

  • Convenience – most people ordered straws in bulk in cartons of 5,000 to 10,000 and didn’t want to waste their current supplies.
  • Durability – paper straws were not considered as durable a product as plastic and retailers were worried about their customers.
  • Cost – plastic straws cost <1c, whilst paper straws cost 1-2c each. 

Most retailers and schools the project team spoke to were worried about the environmental issues of plastic waste and were keen to look at alternatives.

After extensive research, the project team identified the BioPak Art Straw series as an excellent plastic alternative.  They are made from 3-ply premium grade FSC® certified paper sourced from managed plantations, carbon neutral, recyclable, commercially and home compostable.

“We provided some samples to local cafes and business owners were really pleased with how long the straws were lasting.  So that took out the issue of durability,” added Ms Sargent. 

The next issue that had to be overcome was convenience and what to do with existing supplies of plastic straws.  Retailers didn’t want to see their straws end up in landfill.

Bundaberg Fruit and Vegetable Growers, who sponsor the project, have offered to store collected plastic straws which will be re-purposed for local art projects. 

So, with 100,000 turtle-customised #LessIsMore straws on offer, the straw swap has commenced with local businesses and schools. 

The #LessIsMore paper straws. Photo credit: Bundaberg Now

“Our first adopter was the Bundaberg Bowls Club with their 500 straws.  Members were acutely aware how close the club was to the river and how easy for their straws to end up where they shouldn’t.”

But we have also been lucky to attract participants including Allowishus (who had already made the change to an eco-straw but didn’t know what to do with their remaining plastic straws) and local schools such as Gooburrum and Kalkie State Schools. 

Once a school or business offers to participate, they sign a pledge that they will continue to be plastic straw free and are provided with a sticker to display. 

Replacement BioPak straws can conveniently be ordered online and the project team acknowledge that although paper is still more expensive than plastic, this doesn’t include the environmental cost of using plastic straws. 

 “Everyone can make a personal choice to say no to a plastic straw and know that they are making a decision that supports our local marine life and the future of the Great Barrier Reef,” stated Ms Sargent. 

To find out more about the Burnett LMAC’s Plastic for Paper Straw Swap or the #LessIsMore project, please contact Sue Sargent or 0429 462 041. 

The Burnett LMAC’s #LessIsMore project is funded by the partnership between the Australian Government’s Reef Trust and the Great Barrier Reef Foundation.


The Burnett Local Marine Advisory Committee is one of twelve voluntary community-based advisory committees between Bundaberg and Cape York that was established to provide advice on the management of the Great Barrier Reef.

Media Release issued by Burnett Local Marine Advisory Committee